AllTheRooms Review (2025): Game-Changing Data Tool or Overhyped?

In this updated 2025 AllTheRooms review, we assess whether it delivers real value for Airbnb hosts and short-term rental investors. From advanced market analytics to property-level insights, we break down its strengths, limitations, and how it compares to top competitors like AirDNA, Airbtics, and Mashvisor—so you can make smarter STR investment decisions using reliable short-term rental analytics.

Key Takeaways:

• Market Overview: Aggregates STR data from Airbnb and Vrbo for city-level analysis, but lacks the granularity needed for deeper insights in smaller cities or niche markets.
• Listing Analytics: Includes VRPS scores and percentile filters (75th, 90th) to identify high-performing listings, but lacks advanced filtering and segmentation options.
• Data Accuracy: Reliable in large urban markets, but may show inconsistencies in seasonal or low-supply areas.
• Pricing Model: Becomes costly when analyzing multiple markets, making it less suitable for investors scaling across regions.
• Overall Usability: Limited interface functionality and the absence of advanced tools make it a poor choice for serious or high-volume STR analysis.

What Is AllTheRooms?

“AllTheRooms is a short-term rental investment tool that provides percentile-based analytics, helping STR investors and hosts quickly identify top-market performers and make achievable, performance-backed STR investment decisions.”

AllTheRooms is a data intelligence platform for short-term rental professionals. It provides detailed vacation rental data and investment analytics for the Airbnb and Vrbo markets. It helps hosts, property managers, and STR investors track trends, optimize pricing, and find profitable STR investment opportunities within the vacation rental market. AllTheRooms has a Trustpilot score of 2.5/5. This shows mixed feedback from users, especially about customer service. 

The platform uses percentile comparisons. Mainly, the 75th and 90th percentiles are valuable. This allows users to see how the best performers in a market are doing, as it gives a clear benchmark for success. This feature helps to determine profitable markets and optimize listings. It’s especially useful for those seeking dependable Airbnb data analytics to back their investment strategy.

AllTheRooms has useful data, but it’s not always the top choice for pros. Platforms like AirDNA and Airbtics are more popular due to their stronger vacation rental market reputation. However, with its percentile filters, AllTheRooms provides a special perspective for those who want to compare specific markets.

AllTheRooms’ Best Research and Analysis Tools

AllTheRooms offers strong market and listing analysis features that help hosts and investors make smart investment decisions through comprehensive vacation rental analytics and rental market data. These features give us an edge in competitive short-term rental markets by combining percentile-based analytics with data from Airbnb and Vrbo.

1. Market Overview (City-Level Analytics) – Usefulness 10/10

The 75th and 90th percentile filters are game changers. These filters allow us to see how top listings are doing in terms of revenue, occupancy, and more. This gives us a clear idea of what we can achieve in each market and provides a quick look at the data of top performers. 

Because of this feature, we rely on AllTheRooms’ city-level analytics to assess key STR investment metrics, such as average daily rates (ADR), occupancy rates, and total revenue, before committing to a new market. This gives us the financial picture of different cities. We can quickly see if a city is profitable to deep dive into. This makes market entry decisions fast and accurate.

These percentile filters are particularly useful when benchmarking high-performing listings and assessing market performance. Unlike AirDNA, which lacks percentile filtering, AllTheRooms allows STR investors to see realistic, high-performing market metrics quickly. For those looking to benchmark against stronger performers rather than just market averages, AllTheRooms’ filters can be a useful addition to the research process.

Usage tip: Always examine key market metrics like average revenue per listing to quickly assess whether a market is growing or declining. This helps you identify if it’s worthwhile investing and ensures you’re targeting markets with solid growth potential.

2. Listing Overview (Property-Level Analytics) – Usefulness 10/10

City-level analytics shows the overall market performance, but the listing overview is key for individual properties in any STR data analysis. The VRPS (Vacation Rental Performance Score) evaluates properties based on revenue, occupancy, and booking trends, highlighting areas for improvement and potential upside. This information helps us make smart investment decisions and improve our own listings and investments. It’s especially important when adding amenities.

AllTheroom’s vacation rental score, or the VRPS, is a standout feature. It gives us a quick way to see top listings by bookings and market revenue. This helps us identify which listings are underperforming and which ones are thriving. 

Also, this level of listing-specific analytics sets AllTheRooms apart. It includes historical data and highlights where a property can improve, which AirDNA’s Pro plan lacks. If you’re aiming for a more complete, data-driven view of both market and property performance, AllTheRooms plays a key role in the research process.

Usage tip: Review the property characteristics of top-performing listings closely. For example, if you notice listings with modern interiors, private rooms, well-designed gardens, or amenities like hot tubs consistently generate higher revenue, consider adding similar features to your own property to compete with the top performers.

3. Comparisons – Usefulness 5/10

We use the compare feature to see how different markets and comp sets perform over time. It has some value, but it’s barely enough. It’s beneficial to compare ADR, occupancy, and supply on one dashboard, but it doesn’t provide the depth we need. It shows us general trends, which cities are growing or declining, but misses some of the detailed info we need for top-level decisions.

This tool is good for general comparisons. However, it’s not as easy as AirDNA, especially for multiple markets. AirDNA’s heatmaps are much more user-friendly and visually rich. AllTheRooms tool helps us compare two cities or spot trends. But not as easy as AirDNA’s country-level heatmaps.

Usage tip: Prioritize occupancy rate when comparing neighboring markets—it’s our most crucial metric. If one market consistently outperforms another in occupancy, you’ll have stronger pricing power there.

4. Filters – Usefulness 4/10

The filters on AllTheRooms help us find niches that fit our ROI goals. Filter by bedroom count, house rules like pet policies, or booking types like instant books or non-instant books. This makes it easy to identify profitable niches, but it doesn’t meet our needs for detailed analysis. We can’t filter by amenities like amazing views or BBQ grills to see how they impact revenue. We can’t filter by “Review Count” or “Days Available” as well. These are key for data accuracy and spotting seasonal trends.

For experienced hosts and investors, AllTheRooms’ filters fall short. It lacks advanced filtering by amenities, review count, or seasonal availability—key factors in understanding revenue impact. For serious, in-depth amenities filters, we recommend Airbtics.

Usage tip: Use filters to uncover profitable niches within a market. For instance, do 3-bedroom properties with hot tubs generate 3X more revenue than 2-bedroom properties without one? If so, it’s worthwhile to dive deeper into that specific niche to see if investing in it aligns with your ROI goals.

5. Revenue Calculator – Usefulness 5/10

The revenue calculator on AllTheRooms estimates a property’s potential income. It uses past rental property data and custom details like the number of bedrooms, location, and number of guests. The revenue calculator seems helpful, but it only provides averages. It doesn’t consider our property’s special features or unique selling points (USPs). 

AllTheRooms lacks scenario estimates like Airbtics. These scenarios help us see how top short-term rental properties perform in the same market. So we rate this feature 5/10—good for a starting point but not enough for expert-level analysis.

Usage tip: If you’re aiming for more than just average performance in your market, consider using Airbtics’ revenue calculator instead. With Airbtics, you can select scenarios such as “conservative,” “realistic,” or “optimistic” forecasts, allowing your revenue predictions to better align with your investment goals. However, always take calculator estimates with a grain of salt. They provide a quick snapshot of revenue potential but will never replace thorough, manual market research.

Where AllTheRooms Research and Analysis Falls Short

While AllTheRooms offers valuable STR investment analytics, there are notable gaps in its data accuracy, depth, and flexibility that can impact decision-making for hosts and investors.

1. Limited Flexibility in Market Exploration

In our experience, AllTheRooms falls short when it comes to market exploration. The pricing model charges per market, making it difficult to explore multiple cities or regions without quickly incurring costs. While AllTheRooms technically offers global coverage, the subscription is extremely expensive, starting at $539/month, making broad access almost impractical for most users.

This pricing structure presents a significant barrier for hosts and investors seeking to research and compare markets at scale using STR investment tools. Competitors like AirDNA and Airbtics offer global data access under more inclusive pricing models, making them more practical for multi-city or international market analysis.

2. Missing Key Filters for Accurate Analysis

Another major limitation is the lack of critical filters. AllTheRooms doesn’t include essential options like “Review Count” or “Days Available”. These filters are key for eliminating outliers, such as listings that are only available during peak season and have insufficient data to be reliable. Without them, the results can be skewed, making comparisons less accurate.

It also lacks detailed amenity filters, which limit our ability to assess how specific features impact performance. This reduces the depth of analysis, especially when trying to optimize listings. By contrast, Airbtics—one of AllTheRooms’ main competitors—offers a wide range of amenity filters. These allow for more granular research and help determine which features actually drive higher revenue in each market.

3. Poor User Experience and Dashboard Reliability

Finally, the user interface feels incomplete and unintuitive. Managing large datasets can be tedious, especially without the ability to sort properties by key metrics like revenue or occupancy. This makes it harder to spot neighborhood trends or identify top-performing listings quickly.

We’ve also run into buggy data displays—stats sometimes fail to load or update incorrectly. For example, weekly ADR figures don’t refresh in real time, which can lead to confusion or delays. These issues slow down the research process and are frustrating for users who rely on accurate, fast data.

By comparison, AirDNA—its main competitor—offers a much more intuitive, responsive, and bug-free dashboard. Its user experience feels smoother and more polished, allowing for easier navigation and faster insights, especially when managing multiple markets or large volumes of data.

AllTheRooms Data Accuracy

AllTheRooms is a good data aggregator, but the data can be skewed. Properties with odd booking patterns can skew data (for example, properties that open only seasonally or during events). Hosts struggle to measure real market performance. Outliers can distort key metrics, making them look higher or lower than they are.

A major limitation is the lack of “Review Count” and “Days Available” filters. This especially affects data in small or seasonal markets, where occupancy or ADR numbers can look artificially high. Without these filters, investors can’t accurately assess revenue potential.

To ensure data accuracy, we cross-check AllTheRooms data with Airbnb and Vrbo calendars. We also verify if listings have consistently received about one review per month over the last 12 months—this helps validate that the property is actively booked and the revenue estimates are realistic. Their market-level analytics offer more clarity and reduce the risk of misleading data compared to property-level views.

AllTheRooms Pricing

AllTheRooms has tiered pricing based on market access. This can get expensive for investors looking at multiple markets. The pay-per-market model costs increase with each additional market, or when another state or country is selected. AllTheRooms’ main downside is the high cost when accessing many areas.

While the Pro plan offers value for local investors, the jump to state, country, and global plans makes AllTheRooms significantly more expensive than AirDNA or Airbtics for multi-market users.

Plan	Monthly Price	Annual Price (40% OFF)	Key Features
Free Plan	$0	N/A	3 months of historical data, 1 month of future data
Basic	$19/month	$11/month	12 months of historical data, unlimited features
Pro	$49/month	$29/month	49 months of historical data, unlimited competitors
State	$449/month	$269/month	49 months of historical data, unlimited features
Country	$749/month	$449/month	49 months of historical data, unlimited
Global	$899/month	$539/month	49 months of historical data, unlimited

If you’re looking to analyze multiple areas using vacation rental analytics, consider other options than AllTheRooms. Market exploration is key in short-term rental investing. AllTheRooms pricing limits this unless you’re willing to pay extra fees. The platform’s percentile filters are helpful. But pricing can be high if you want to check multiple markets. For most investors, AirDNA or Airbtics is a better choice.

AllTheRooms vs Competitors

Selecting the right research and analytics platform is essential for success in the short-term rental space. Each tool has unique strengths depending on your goals. Here’s a breakdown comparing AllTheRooms, AirDNA, Airbtics, and Mashvisor.

Data Coverage

• AllTheRooms aggregates data from Airbnb and Vrbo for city-level analysis, though we often see laggy updates and inconsistent data accuracy.
• AirDNA stands out for global reach, with over 10 million listings across 120,000+ markets. It’s ideal for investors managing cross-market portfolios or those who need macro-level analytics.
• Airbtics technically tracks more listings and offers granular property- and neighborhood-level analytics. Its strength lies in its detailed local analysis, making it a go-to for competitive urban markets and high-tourism areas where precise comparisons between streets or neighborhoods matter.
• Mashvisor focuses exclusively on the U.S. market. It merges MLS data with short-term rental analytics to support real estate investors. The platform enables users to compare long-term and short-term rental strategies, clearly assessing investment potential.

Analytics Depth & Unique Features

• AllTheRooms adds value with its percentile filters (such as the 75th and 90th), which provide clear insights into top-performing listings. However, the lack of advanced forecasting tools limits its usefulness for in-depth financial modeling and long-term revenue projections.
• AirDNA excels with its intuitive, user-friendly dashboard and valuable country-level heatmaps, providing clear macro-level insights. However, it’s less suited for operators seeking hyper-local data at the listing or neighborhood level.
• Airbtics offers strong forecasting and simulation capabilities. It allows users to model how amenities impact performance. Also provides useful neighborhood heatmaps. This makes it ideal for optimizing investments in dense markets.
• Mashvisor offers straightforward yet effective tools, including ROI calculators, cash-on-cash projections, and heatmaps. It’s built for long-term rental U.S. real estate investors but lacks the granularity and speed required for short-term rental hosts who need immediate, actionable data.

Data Accuracy & Refresh Rates

• AllTheRooms updates every two weeks using data from Airbnb and Vrbo. However, the slower refresh rate and inconsistencies in data can limit its effectiveness, especially in areas with rapidly changing demand.
• AirDNA refreshes weekly, drawing directly from Airbnb and Vrbo APIs. It captures long-term trends well but can lag behind real-time changes, making it better suited for high-level planning than rapid response.
• Airbtics updates daily, offering the fastest refresh rate in the industry. This is particularly critical for operators who invest in markets that are dependent on local events or exhibit high seasonality. Its scraping model may occasionally result in duplicate entries in low-volume regions.
• Mashvisor updates monthly, emphasizing long-term investment analysis. Its slower cadence suits investors planning 1–5 years ahead, but is not designed for hosts needing real-time investment data.

User Experience

• AllTheRooms provides special features like its VRPS score, but the user interface often feels incomplete. Slow load times and inconsistent metric displays can frustrate users. Best suited for those who need percentile data and can tolerate occasional technical glitches.
• AirDNA offers a polished, interactive dashboard suitable for hosts and investors analyzing multiple markets.
• Airbtics is user-friendly and built for agility. Live simulations and intuitive tools support fast decision-making. However, occasional filter issues and UI bugs may affect the experience for advanced users.
• Mashvisor is built for simplicity, offering a straightforward experience tailored to long-term U.S. investors. While the platform lacks features for short-term rental strategies, it excels at helping users evaluate long-term rental investment decisions.

Pricing

Here’s a table summarizing the pricing models for each platform:

Platform	Free Plan	Basic Plan	Pro Plan	Advanced or Custom Plans
AirDNA	$0/month	N/A	$34/month (annual) $125/month (monthly)	Custom pricing (Approx. $14,000/year)
Airbtics	$0/month	$30/month (annual) or $125/month (monthly)	$63/month (annual) or $298/month (monthly)	N/A
AllTheRooms	$0/month	Rate per city: $11/month (annual) or $19/month (monthly)	Rate per city: $29/month (annual) or $49/month (monthly)	N/A
Mashvisor	N/A	$24.99/month (annual) or $29.99/month (quarterly)	$74.99/month (annual) or $99.99/month (quarterly)	$99.99/month (annual) or $119.99/month (quarterly) Custom pricing

Short-Term Rental Data Analytics Platform Comparison

Here’s how AllTheRooms compares to top competitors like AirDNA, Airbtics, and Mashvisor. Each has its strengths based on your investment goals.

1. AllTheRooms

Best for: Percentile filtering.

Why it’s not ideal: While AllTheRooms provides insights into top-performing listings using percentile filters, its dashboard is not user-friendly, and the pricing model can be restrictive when exploring multiple markets. It also lacks detailed financial modeling, detailed amenity filters, and advanced analytics, so we don’t recommend it for serious or in-depth analysis.

2. AirDNA

Best for: Market selection and evaluating growth opportunities.

Why it’s useful: AirDNA’s Pro Plan helps investors identify profitable cities and neighborhoods with clear visuals and reliable data. Its dashboard is user-friendly, making it easy to evaluate multiple markets and streamline the decision-making process.

3. Airbtics

Best for: Neighborhood and property analysis with amenity filters.

Why it’s useful: Airbtics complements AirDNA by offering real-time data, advanced ROI modeling, and simulations based on amenities. It’s especially strong in busy urban markets, where granular analysis of investment properties and neighborhoods can significantly improve ADR and revenue performance. 

4. Mashvisor

Best for: Long-term rental investments.

Why it’s useful: Mashvisor focuses on long-term rentals by combining MLS data with historical short-term rental performance. However, the lack of specialized STR features makes it less suitable for hosts or investors focused on short-term rental investing.

Our Winning Strategy

We combine AirDNA’s Pro plan with Airbtics’ Scale plan to guide our investment decisions. AirDNA offers a clear, intuitive dashboard for quickly identifying profitable markets and neighborhoods at the country and city levels. Meanwhile, Airbtics provides detailed (amenity) filters and granular data that help us fine-tune our analysis. Together, they deliver fast, dependable insights that support smarter, more precise investment decisions.

While AllTheRooms offers percentile filtering, we don’t recommend it due to its limited advanced analytics and high costs. It can be useful for tracking general market movements and benchmarking in familiar markets, but it falls short compared to the cost, depth, and usability of AirDNA and Airbtics.

The Bottom Line

AllTheRooms offers useful STR market and listing analytics with percentile-based insights, but it lacks advanced (amenity) filters, sorting, and a user-friendly interface. It’s best for experienced hosts and vacation rental property managers focused on a single market. For broader or more detailed analysis, AirDNA (better dashboard, country-level heatmaps) or Airbtics (advanced amenity filters, city-level heatmaps) are more robust alternatives. Consider each tool’s strengths before committing.

Frequently Asked Questions

Q: Is AllTheRooms accurate enough for large-scale property portfolio decisions?

A: Yes, AllTheRooms is a trustworthy platform. Best to cross-check with other research and analysis tools and Airbnb or Vrbo calendars. Gives good market insights. It is best to validate the data with other tools to be thorough.

Q: What are the biggest drawbacks for professional hosts using AllTheRooms?

A: Pricing model can be expensive for multi-market analysis. Missing filters, such as “Review Count” and “Days Available,” as well as advanced amenities, limit insights. Data loading problems and an incomplete dashboard hurt the experience for advanced hosts.

Q: How does AllTheRooms’ percentile filter approach improve market analysis?

A: The percentile filter helps you see how well the best listings in a market perform. Helps you spot trends and benchmarks. If you’re aiming to be a top-performing property, you quickly get valuable insights.